China International Import Expo

2023 California Pavilion

Join us at the California Pavilion for the sixth annual China International Import Expo (CIIE) in Shanghai from November 5-10, 2023! 

Since its inaugural launch in 2018, CIIE has become the premier event for bringing nationwide market and government attention to international products and services. CIIE attracts importers from every province in China and across every industry to the National Exhibition and Convention Center for a week-long trade show.

As a member of the China Trade and Investment Network, the Bay Area Council has been hosting the California Pavilion to showcase products and services from around the state for the last five consecutive years. This consistency enabled the creation of a unique platform that unites and highlights California brands to Chinese buyers. We are excited to invite you as we promote the full range of diverse industries “Made in California.”

For CIIE 2023, the Bay Area Council is going bigger and better by featuring iconic California themes to highlight an open message to the Chinese audience: “Welcome to California!” Exhibitors will be showcased right in the heart of the expo’s technology hall to best enhance every participating brand’s visibility. Additionally, the Council will organize a delegation of Californian business leaders and officials focused on US-China cooperation in trade. Participants will attend side forums, matchmaking events, and meetings, with an itinerary that will culminate with a celebration of California’s presence in China.

Become an Exhibitor

California Pavilion 2021

California Pavilion 2019

California Pavilion 2020

CIIE 2022 by the Numbers

461,000 Chinese buyers and professional visitors

$73.52 billion in purchase agreements for goods and services

438 novel products, technologies and services exhibited for the first time in China

 3.94 million square feet of exhibition space