China International Import Expo

The California Pavilion at CIIE

Join us at the California Pavilion for the fifth annual China International Import Exposition (CIIE) in Shanghai from November 5-10, 2022! 

Over the last five years since the inaugural expo in 2018, CIIE has become the premier opportunity for bringing nation-wide market and government attention to international products and services. CIIE attracts importers from every province in China and across every industry to the National Exhibition and Convention Center for a week-long trade show.

As the only organizer to unite and present California brands, the Bay Area Council is excited to provide both virtual and in-person opportunities to attend the CIIE.

The California Pavilion will provide custom exhibition space along with virtual attendance options so exhibitors can talk to prospective clients via video conference while they interact with the products in-person. We are further able to assign exhibition support staff to each exhibitor to make sure there is always someone there to field questions and demonstrate products.

California Pavilion 2021

California Pavilion 2019

California Pavilion 2020

CIIE 2021 by the Numbers

480,000 Chinese buyers and professional visitors

$70.62 billion in purchase agreements for goods and services

422 novel products, technologies and services exhibited for the first time in China

 3.94 million square feet of exhibition space

Attending CIIE Virtually in 2022

With the future of travel restrictions still relatively undetermined, many exhibitors may find it difficult to attend CIIE in person this year. For Californian exporters unable to be in Shanghai, we have prepared a virtual attendance package that will allow you to put your product on site and present it to prospective clients.

All exhibitors will have access to:

  • Virtual attendance via the dedicated pavilion Zoom screen
  • Translation via Language Box
  • On-site exhibition staff to represent products
  • Product introduction videos running at all pavilion screens
  • Product customs and handling services

Additional services available on request:

  • Dedicated zoom line and screen set within your exhibition space
  • Dedicated staff support for your exhibition
  • Interpretation support from BAC staff

Become an Exhibitor